Finding trusted, reliable private label manufacturers is essential to the success of your online business. But what does a good private label manufacturer look like?
You want to find a manufacturer that specializes in producing your type of product. Just because you’ve worked with a manufacturer on a kitchenware product doesn’t mean you should stick with them for your private label Wayfarer sunglasses. Seek out manufacturers that have a track record in your niche.
Securing a great price from the manufacturer means your profit margins will be higher. You will want to shop around. We recommend requesting quotes from five different manufacturers so you know you’re getting a competitive price. The difference with private labeling compared to dropshipping is that you’re negotiating the price for adding your branding and any other features to the manufacturer’s product. Make sure to also enquire about pricing for sample products, minimum quantities, discounts for bulk buying, and shipping costs.
Product quality is probably the most important thing to look for in private label manufacturers. The best way to do this is by doing your research on forums and ecommerce websites. It’s also advisable to get samples of your private label product made so that you can test them before they go to market. Some sellers even visit the factory to oversee the production process before committing to a manufacturer.
Before committing to a manufacturer, ask them about delivery times. Any delays in getting your private label product to your store will result in lost sales and unhappy customers.
What’s the manufacturer’s track record with product defects? This can be hard to come by, but you should be able to find feedback online from other sellers who have used the manufacturer.